Ambar Case Study

Meet the Customer

Ambar - A leading feed manufacturer serving poultry and livestock producers with multiple production lines, distribution, and customer segments across the country.

Keynotes

Domain: Operations
Go-Live: Days
Time to Answer: Seconds
Users: C-level, Sales agents, Operations, IT
Data Stack: Operation and CRM

Challenges

Product mix & pricing uplift — compare products across periods/regions, surface most-profitable SKUs, and spot price/mix shifts fast
Margin leakage control — quantify discount/price leakage by product/customer/rep
Customer profitability focus — segment by margin & growth

Tango Solution

Tango connected Ambar’s sales data into a question-based workspace that delivers side-by-side product comparisons, flags margin leakage with “what-if” pricing before it hits gross-margin %, ranks customer profitability, and keeps every figure explainable—while Ambar’s data do not travel to the LLM providers.

Example Questions

Show the most profitable products & customers
Current vs. prior year by month with an EOY forecast
Identify the worst-selling products and link to manufacturing

How Tango Moved the Niddle

Live in days, answers in seconds. We shifted reviews from static reports to in-room decisions: profitability by product/customer is clear, price/mix shifts are caught early, underperformers are tied to manufacturing constraints, and our EOY forecast is discussed off one dashboard..