Polyram Case Study
Meet the Customer
Polyram is a global manufacturer of high-performance thermoplastic compounds, serving industries like automotive, packaging and industrial applications. The company operates multiple production sites across several continents with worldwide distribution and subsidiaries, with HQ and R&D in Israel.
Keynotes
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Domain: Sales
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Go-Live: Days
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Time to Answer: Seconds
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Users: C-level, Sales Ops, Account Managers, Finance
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Data Stack: CRM/ERP (Priority)
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Scope: Pipeline, products, customers, sales agents, forecast.
Challenges
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The existing reporting setup was dated and cumbersome and no longer cut it for sales decisions.
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Teams needed answers now, not in days or weeks.
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New sales domains and datasets had to integrate easily and fast.
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The organization wanted to move to AI for natural-language analysis and forecasting.
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Users needed to answer complex, cross-system questions immediately (multi-metric drill-downs).
Tango Solution
Tango delivered its app, integrated with Polyram’s existing sales DB, and gave the team a natural-language interface—so anyone can ask in any language and get insights in seconds as narrative, tables, or charts. Every result is explainable and source-backed to Priority objects and raw data. Sensitive data (e.g., customers, revenues) is never sent to LLM providers, and role-based access ensures the right views per user. Sales Ops and leadership can create dashboards and schedule reports with one click.

Polyram (examples) Questions
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Show EP customers with no Polyram purchases before 2024
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Analyze 2025 sales increase by product, customer, and plant
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Which customers are at risk of churn, and why?
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Show MTD by product family with an end-of-year forecast
How Tango Moved the Niddle
We went live in days - no heavy BI project - and now we get answers in seconds. Because everyone can do it, we make faster in-room decisions, boost self-serve across sales and ops (and cut BI tickets), and run a shorter forecast cycle with higher forecast confidence.